A theme update at 23:00
Drops one line from the product template. The script still downloads. Nothing errors. Your conversion data quietly stops being true.
Trace checks every client storefront on a schedule — home, collection, product, and cart. Nothing to install and no client login to ask for. An alert opens only after a second check agrees a tag stopped firing.
Step 1 of 7The Stores board — clients already under watch.
5 of 40 sites. 6 of 40 sites. Fastest cadence on this plan: every 6 hours.
| Store | Client | Verified | Last check | Next |
|---|---|---|---|---|
| northgate.example | Northgate | no | Sep 19, 2026, 6:15 AM | — |
| feltham.example | Feltham & Co | yes | Sep 19, 2026, 4:10 AM | Sep 19, 2026, 8:10 AM |
| oakleaf.example | Oakleaf | yes | Sep 19, 2026, 3:40 AM | Sep 19, 2026, 9:40 AM |
| brightside.example | Brightside | yes | Sep 19, 2026, 5:05 AM | Sep 19, 2026, 11:05 AM |
| millhouse.example | Millhouse | yes | Sep 19, 2026, 5:35 AM | Sep 19, 2026, 11:35 AM |
| carroway.example | Carroway | yes | Sep 18, 2026, 6:20 PM | Sep 19, 2026, 12:20 PM |
It is that nothing tells you. The page still loads, orders still arrive, and the only signal is a number that looks slightly off three weeks later.
Drops one line from the product template. The script still downloads. Nothing errors. Your conversion data quietly stops being true.
Nobody told you. It changed the consent banner, and now every tag sits behind a state that never resolves.
Campaigns do not pause when the pixel stops. They keep spending and keep learning from nothing, which is worse than spending nothing.
We read the public pages a customer would. Nothing to install and no awkward email asking for admin on someone else's store.
Monthly proof that the tracking you set up is still working, going out under your name. Clients rarely ask for it and always remember receiving it.
We wait for a second check to agree before telling anyone. A monitoring tool that cries wolf gets muted, and a muted tool is worse than none.
Every script added, removed or altered, with a timestamp. Useful in the conversation that starts "we didn't change anything".
Daily checks, email when something changes, no card. Most agencies add the second store within a month — that is when we start charging.